66% = Two Out Of Three

One of the issues we hear from clients most frequently is the difficulty of getting their people to work together.

And until you solve that problem, any hope of making substantive change to your business is on long-term hold.

Long-term as in forever.

The solution lies in two basic instincts we share as a species.

1. We change our behavior when we believe the result makes the effort worthwhile.


2. We want to express ourselves. To have a voice. Sometimes literally.

I can offer you no better proof than this video two friends posted on Facebook yesterday.

I don’t speak Swedish. I suspect you don’t either. It doesn’t matter.

66% is a universal language.